FOR THE BRAND THAT'S ready TO BE SEEN DIFFERENTLY
You know your work reshapes how people think, feel, or live, it deserves a brand that reflects that impact.
Clients here share two beliefs: that brand is infrastructure, not decoration, and that surface-level design isn't an option.
Which means you’re ready to:
Graphic Design Firm in Edmonton & Calgary — Where Strategy Meets Artistry
DESIGN THAT HOLDS both BEAUTY & INTENTION
Your brand's digital presence should merge form with function, style with substance. From website design and logo design to digital marketing and SEO services, every element is crafted to enhance your narrative and resonate with the clients you want to attract.
Does any of this sound familiar?
The clients you’re signing now look nothing like the ones your messaging still speaks to.
The standard of your work is high, but your brand and site feel a step behind.
You’re attracting inquiries from people who don’t quite match the level of investment or rigor you expect.
Trying to “fix” things with small updates has left your online presence feeling pieced together instead of deliberate.
This isn’t about a dramatic reinvention. It’s about having someone read the whole ecosystem of your business, then rebuild the brand and website so they operate like part of your internal structure, not just the packaging on the outside.

Our Core Services
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Brand strategy and identity that clarify how your business should be seen.
Distill your offers, market, and standards into a clear position and visual identity your team can actually use. Branding work here is part diagnosis, part design, so what you show the world finally matches the level you operate at in Edmonton, Calgary, and beyond.

Websites built around how clients really move through your business.
Each site is structured to make decisions easier—for your visitors and for you. Thoughtful layouts, restrained visuals, and clear content paths turn your website into a working asset. Web design services in Edmonton and Calgary that blend beauty with performance, so your presence supports growth without constant maintenance.

Data‑led campaigns that protect your positioning.
Digital marketing services focus on channels, messaging, and performance data that fit your model—not trends. The goal: consistent visibility that drives qualified leads and reinforces your reputation, instead of adding noise. Strategy balances creative integrity with measurable growth, so your marketing works as hard as you do.
Strategy . Logo Design . Branding . Website Design . Marketing . Photography . Art Direction .
Recent Graphic Design and Logo Design Work in Edmonton, Calgary & Beyond
DESIGN THAT carries YOUR REPUTATION
Each project is built to do more than just look polished, it's a clear expression of how your business operates, the standards it holds, and the clients it's designed to serve.
Good design looks beautiful. Great design makes you unforgettable.
"She has wonderful gifts of intuition and design when it comes to what her clients need. We had a great connection as designer and client and I truly can’t say enough good things about her. I recommend her to everyone who desires high quality design work!!"
SHANNON LOMBARD
Heal With Shannon
"The creativity, experience in the field and the professionalism Juliana has provided on our project was truly exemplary. Overall, Juliana has exceeded our expectations and we can highly recommend her."
MARKUS HAUG
Spencer Group
"Juliana is an absolute expert! She has this rare talent of putting your vision into a design that reflects your personality and your business. I am grateful for her help and I highly recommend her!"
CECILIA BOYCE
Makeup Artist
"I approached Juliana looking to rebrand, and DID SHE EVER DELIVER! The process was easy, informative and worth every penny! I love my new brand and looking forward to what the future holds for my business."
ASHLEY BRUINSMA
Onyx Vacations
"I can’t say enough good things about Juliana! She is kind, thoughtful, creative, and her attention to detail is simply unmatched. The website and branding that she created exceeded all my expectations!"
KATE THIESSEN
With The Seasons


Juliana Laface
OWNER & CREATIVE DIRECTOR
Meet Juliana
THE EYE BEHIND unforgettable
BRANDS
I'm Juliana, a graphic designer, brand strategist, and creative director based in Edmonton, serving Calgary and beyond. Leading a boutique graphic design firm, I've partnered with business owners for over a decade to align how they're seen with the level they're actually operating at, through disciplined, confident, high-caliber brand and web design.
Whether it's logo design in Calgary, strategic brand development and logo design in Edmonton, or comprehensive web design services, clients come here when they want a partner who can hold the big picture and make considered decisions on their behalf.
My work blends intuition with precision: a balance of art and strategy that turns "nice-to-have" visuals into revenue-driving brand assets. Great design isn't a happy accident. It's the outcome of listening closely, understanding how your business really works, and designing only what's essential to support it.
Meet Juliana

"Everything is designed.
Few things are designed well."
– BRIAN REED
Intentional Graphic & Web Design Rooted in Strategy. Serving Edmonton & Calgary.
Your BRAND SPEAKS FIRST
Design is an experience, one that begins long before the first color or font is chosen. It begins with understanding how your business works, what it’s responsible for, and how it needs to be read by the people you serve. Every element has a job: clarify, guide, or reinforce. Nothing is there “just because.”
We don’t design for trends. We design for timeless impact, long-term recognition and trust, the kind that feels effortless, yet impossible to ignore. Every project begins with intention and ends with clarity, blending strategic thinking with an artist’s intuition.
Our process is equal parts instinct and precision: listening, mapping the ecosystem of your brand, then building a visual and digital system that your team can use with confidence. From logo design and web design in Edmonton to comprehensive branding in Calgary and beyond, the goal is simple: to create work that doesn't just look beautiful, it earns its place in the minds of those who see it.
When your brand presents with this level of intent, people don’t just notice it, they understand where you sit, and trust you to lead.

01.
Redefine HOW YOUR BRAND SHOWS UP
Whether you're launching or established, you're here to build a brand that looks, feels, and performs like a business that knows its position, and leads from it.
02.
YOU SEE DESIGN AS INFRASTRUCTURE, not DECORATION
Brand strategy, graphic design, logo design services, and web design aren't afterthoughts, they're foundations that distill what matters, direct the right attention, and support how your business is meant to operate.
03.
YOU WANT TO BE recognized INSTANTLY, trusted IMMEDIATELY
A brand so coherent and elevated that the right clients recognize your standards without question and trust what you stand for before a single conversation begins.

STYLE
Design that feels composed because it's built with intention, refined, assured, and calibrated to the way your business moves through the world.
Every line, space, and texture operates with purpose: clarifying intention, inviting trust, reassuring standards. Graphic design and logo design services in Edmonton and Calgary are built on strategic discretion, where precision speaks louder than spectacle, and restraint commands more attention than force.
Your brand should feel undeniably yours: confident without proving it, intelligent without explaining it, composed in a way that makes serious clients pause, recognize themselves, and trust you instantly.
The most remarkable brands don't chase what's next, they create what lasts, then hold the standard without wavering.
OUR DESIGN PHILOSOPHY
SUBSTANCE
Polished visuals alone don't sustain growth. The websites built here are architecture, designed to hold your offers, anticipate decisions, and give your team something solid they can build on.
Behind every brand lies invisible infrastructure: systems that make confidence feel effortless, pathways that turn hesitation into clarity, and moments where curiosity becomes commitment. Web design services in Edmonton and Calgary that don't just function, they convert through simplicity.
Trust isn't declared, it's cultivated. Every choice should quietly demonstrate why you're the inevitable one for clients who refuse to compromise on standards or integrity.
When form and function align, your presence doesn't just look credible, it feels magnetic, like the only decision that makes sense.
OUR DESIGN PHILOSOPHY
DESIGN THAT LEAVES AN impression
From Times Square billboards to industry accolades, the work here is remembered for creating brands that don't just capture attention but command respect and inspire trust.
Each recognition is evidence of what unfolds when strategy and artistry merge: graphic design, logo design, and branding services in Edmonton and Calgary that make complex businesses feel clear, elevated, and unmistakably yours.
FREQUENTLY ASKED QUESTIONS
About OUR LOGO DESIGN & BRANDING SERVICES

REMARKABLE
BY DESIGN








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